George at Sleepless in Midland has expressed his appreciation for the "What If ..." ads from Sprint. I share that appreciation. Here's the latest, "What If Film Crews Ran the World?"
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Given enough time, even the roughest edges and the most acute angles will soften ... and so will the sharpest points of contention among us. We are more alike than we know, or care to admit.
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• Fire Ant Gazette
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• Notes From the Voodoo Cafe
• Ran with the Devil, Walked
with Angels
• Skewed View
• Sleepless in Midland
• Sounding Forth
• Sticky Doorknobs
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• Texas Trifles
• West Texas Missioner
• West Texas TV
(Dang Yankees
from Back East)
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• Pen In Hand
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4 comments:
HA HA! That's a great ad, Jeff.
Love the "I do" cue card -- they'd better get that one right!
George, I'm hoping the team that conceived and executed this series for Sprint got a nice bonus at the end of the year. They earned it!
Yes, and maybe they'll win a prize for creativity, too. But advertising is a tricky game. I think it was the ad genius David Ogilvy who said an ad can be very creative, but the purpose is to sell a product, and if it doesn't sell, then the ad is a failure. A case in point was the Chrysler ads of a while back featuring Dr. whatzname, the Chrysler CEO. They were great ads to watch, but they didn't bring people to the showrooms.
Hopefully, the Sprint advertising will bring them enough customers to create a trend of smart, humorous ads.
George, good point. Hopefully, when people think of thosevarious professionals runnng the world, they'll remember themusing Sprint phones as they do so.
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