Wednesday, July 01, 2009

LiveStrong, LiveFunny ...

Elder Son strongly recommends that you check out the series of ads for Dick's Sporting Goods, featuring Texas' own Lance Armstrong as the spokesman for Nike's LiveStrong line. The ads have been out for more than a year, but have had limited airplay in markets, like ours, where the chain has little or no presence.

I really like what they've accomplished with Armstrong's subdued facial expressions and almost flat vocals. They really, REALLY work in these ads.
(the following sample is courtesy of RagingArtist at YouTube)

1 comment:

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